07.23 · Women's World Cup · Creator box
The box came first.
A creator kit around the match ball.
adidas x DICK'S · Women's World Cup creator box
What we did
- A creator box designed around the OCEAUNZ match ball
- A studio shoot on RED
- Studio stills of the box and the ball on turf
- Creator unboxing films and reels
How we got it done
We designed a creator box around the OCEAUNZ match ball for adidas and DICK'S.
25 July 2023
We shot the box and ball on turf in studio on RED, 25 July 2023: about 50 RED clips.
Boxes went to creators, who opened them on camera for unboxings and reels.
The numbers
10
studio stills of the box and the match ball on turf
What we delivered
“A fantastic creative partner on all of our projects.”


Next case
Want one like this?
Bring the brief. We plan it, build it and run it.
Prefer email? contact@muusmedia.com
adidas x DICK'S · MUUS · July 2023

